Introduction

We’ve heard from countless product design teams who felt like they needed to be “good at AI” …whatever that means.

At the same time, there’s so much AI content out there that carelessly exaggerates AI’s capabilities yet provides little value to designers.

So we created this guide to be more intentional about how we leverage AI—finding ways to use it that’s actually helpful and meaningful.

We hope this guide will help evolve your design process responsibly while embracing a new era.

Resources

How we structure our prompts

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💡 This toolkit is created by Koi Studios

We help ambitious teams design products that solve real problems today and create a kinder tomorrow.

💻 Our website

ℹ️ Our LinkedIn

🤳 Our TikTok

🗞️ Our newsletter (We write about UX and AI often)

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Our principles

No sidelining designers

We use AI to help designers and creatives do more of what they’re good at, not to replace them.

No AI brain rot

We protect critical thinking and believe it’s important to think before, during, and after using AI.

No theatrical AI

We don’t use AI for the sake of saying we use it. We only use it if and when it’s helpful.

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Hi! We are designers at Koi Studios. We design digital product experiences that solve real problems today and create a kinder tomorrow.

If you have feedback or ideas, please email us at [email protected]. We promise will reply.

You can find us at

→ Our website

→ Our TikTok

→ Our newsletter (We write about UX and AI often)

→ Have a project? Let’s chat.

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